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Required Reading

Users, Not Customers: Who Really Determines the Success of Your Business by Aaron Shapiro

If you still think "the customer is king," you're probably falling behind. Today's most powerful growth engine is users--people who interact with a company through digital media and technology even if they have never spent a dime. Become indispensable to users and the profits will follow.

By next year, the Internet will drive the majority of all consumer purchases in the United States--a figure that will only grow as young people who have never lived without the Internet increase their spending power. The result: there's no longer such a thing as an offline business; every company must have an effective digital strategy to survive.
[More About This Book]   Nov-27-2011


Great by Choice: Uncertainty, Chaos, and Luck--Why Some Thrive Despite Them All by Jim Collins, Morten Hansen

In Great By Choice: Uncertainty Chaos and Luck -- Why Some Thrive Despite Them All we ask: why do some companies thrive in uncertainty, even chaos, and others do not? Based on nine years of research, buttressed by rigorous analysis and infused with engaging stories, the authors enumerate the principles for building a truly great enterprise in unpredictable, tumultuous, and fast-moving times. This book is classic Collins: contrarian, data-driven, and uplifting.
[More About This Book]   Nov-14-2011


The Anywhere Leader: How to Lead and Succeed in Any Business Environment by Mike Thompson

The Anywhere Leader offers a blueprint for developing today's leaders who can handle surprising challenges -- from mergers to global relocation -- and who thrive in turbulent times by being open to new concepts, passionate about progress, and resourceful with the tools available. Written by Mike Thompson, a noted thought leader and CEO of the organizational development company SVI, this groundbreaking book draws upon years of research and Thompson's military and global business experiences to show leaders how to navigate the unknown and come out on top.
[More About This Book]   Nov-06-2011


The Rare Find: Spotting Exceptional Talent Before Everyone Else by George Anders

Anyone who recruits talent faces the same basic challenge, whether we work for a big company, a new start-up, a Hollywood studio, a hospital, or the Green Berets. We all wonder how to tell the really outstanding prospects from the ones who look great on paper but then fail on the job. Or, equally important, how to spot the ones who don't look so good on paper but might still deliver extraordinary performance.

Over the past few decades, technology has made recruiting in all fields vastly more sophisticated. Gut instincts have yielded to benchmarks. If we want elaborate dossiers on candidates, we can gather facts (and video) by the gigabyte. And yet the results are just as spotty as they were in the age of the rotary phone. In this book, George Anders sought out the world's savviest talent judges to see what they do differently from the rest of us.
[More About This Book]   Oct-30-2011


Visual Teams: Graphic Tools for Commitment, Innovation, and High Performance by David Sibbet

Visual Teams uses visual tools and methods to help teams -- both face-to-face and virtual -- reach high performance in today's work environment. As teams become more and more global and distributed, visualization provides an important channel of communication -- one that opens up the group's mind to improving work systems and processes by understanding relationships, interconnections, and big picture contexts.
[More About This Book]   Oct-23-2011


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