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Required Reading

The Winning Factor: Inspire Gold-Medal Performance in Your Employees by Peter Jensen

The best Olympic coaches inspire, focus, and drive their athletes past mental and physical discomfort, fierce and unwavering competition, and a constantly ticking clock, enabling them to reach heights they may never have thought themselves capable of. Similarly, great managers draw out exceptional performance from their people. In either arena, the key to success lies in igniting a personal desire to push past barriers, never give up, and continually soar above and beyond the expected.

In The Winning Factor, Jensen shows you how to translate the best practices of world-class Olympic coaches into the everyday business realm.
[More About This Book]   Apr-29-2012


Thinking, Fast and Slow by Daniel Kahneman

In the highly anticipated Thinking, Fast and Slow, Daniel Kahneman takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think. System 1 is fast, intuitive, and emotional; System 2 is slower, more deliberative, and more logical. Kahneman exposes the extraordinary capabilities -- and also the faults and biases -- of fast thinking, and reveals the pervasive influence of intuitive impressions on our thoughts and behavior.

The impact of loss aversion and overconfidence on corporate strategies, the difficulties of predicting what will make us happy in the future, the challenges of properly framing risks at work and at home, the profound effect of cognitive biases on everything from playing the stock market to planning the next vacation -- each of these can be understood only by knowing how the two systems work together to shape our judgments and decisions.
[More About This Book]   Apr-22-2012


Collaborate: The Art of We by Dan Sanker

Globalization, technological advances, and cultural changes have opened the door for a new winning formula that combines traditional competition with contemporary collaborative business practices. Readers will change their mindsets and learn practical tools to tap into talent, overcome organizational obstacles, and create dramatic incremental value by collaborating between organizations.

While most businesses are battling it out for crumbs of market share, the author gives inside examples of emerging leaders who are staking claim to larger pieces of the economic pie. Intellectual honesty and proof-of-concept permeate throughout; even the book's own foreword was entrusted to a collaborative group of over 35 individual participants, a first of its kind and one more concrete example of the power of collaboration.
[More About This Book]   Apr-15-2012


Lead By Greatness: How Character Can Power Your Success by David Lapin

Corporations with identity and soul build unparalleled cultures, satisfying their customers in ways no one else quite can. Every company and team has its own identity--a soul waiting to be discovered and used to unlock human energy and unleash new economic value. Doing this demands a new leadership outlook.

Lead By Greatness, written by leadership consultant, rabbi, and speaker, David Lapin, provides this new outlook. Lapin clearly describes the step-by-step methods with which his international clients have translated this leadership philosophy into unrivaled economic growth.
[More About This Book]   Apr-01-2012


Brand Real: How Smart Companies Live Their Brand Promise and Inspire Fierce Customer Loyalty by Laurence Vincent

Companies are forever being more creative in their branding strategies, building identities ranging from the warm-and-fuzzy to the ultra-cool and edgy. But it seems that many of these enterprises forgot that a brand, at its heart, is a promise to deliver. If the brand experience does not live up to that promise, customers will take their business elsewhere.

Brand Real is a business strategy guide for making a brandís promise stand up at every customer touch point. Packed with proven, repeatable management practices, the book shows how to establish a clean brand architecture while avoiding the needless complexity that has tripped up many promising companies.
[More About This Book]   Mar-25-2012


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