Before I give you my one simple rule for creating customers for life, letís take a quick step back and review why customer service creates customer retention (which in turn creates greater profits.) If you can turn a one time buyer into a life-time customer, six things happen and all of them are good.
It always amazes me when organizational leaders think the small things donít matter. They say things like, ďThatís just one commentĒ or ďWe donít pay attention to anecdotes.Ē Itís OK to use data and big results to guide the big decisions, but itís not OK to ignore the little things. These small things amount to a lot. In todayís world, where 89% of us will shop with a competitor after a bad customer experience, itís imperative not to make the mistakes outlined in this article.
Eight Clear Signs It's Time To Make A Leadership Change
Leadership is about seamlessly being able to reinvent yourself, your organization and the people who serve it Ė all at the same time. If you or your organizationís leaders lack this ability Ė itís time for a refresh. Donít wait too long to make a leadership change in your organization; here are eight clear signs that itís time.
Saying no--the right way--may be the most powerful skill a CIO can learn. A smart "no" can set boundaries and enhance your leadership position. A stupid "no" can diminish your authority and make enemies.