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December
18, 2007 |
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| Successful Strategies to Increase Service Revenue
Download
"Successful Strategies to Increase Service Revenues: A Manufacturer’s
Guide" to Learn how to gain visibility into your service lifecycles, improve registration rates, increase renewal service opportunities, grow your product refresh business, and transition previously uncovered assets while boosting attach rates. Capture untapped service transactions to generate substantial, repeatable revenue streams. |
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| CompUSA
Closes Shop
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Global tech spending growth to slow in 2008 Growth in global technology spending will slow next year, hurt by a U.S. economic downturn that could crimp spending on computer hardware, research firm IDC said in a report with predictions for 2008. IDC estimates worldwide technology spending growth to range between 5.5 percent and 6 percent in 2008, down from about 7 percent this year. U.S. spending growth will dip to 3 percent to 4 percent next year from 6.6 percent in 2007, IDC said. Companies will target faster-growing emerging markets along with small and medium-sized businesses to offset slower U.S. spending growth, IDC predicted, and in some cases they will need to make acquisitions to launch into promising sectors. IDC sees tech spending in Brazil, Russia, India, China and nine other emerging countries, including Poland and Mexico, growing 16 percent in 2008.
Growth in ERP spending was fueled by several factors. As midsize organizations fight for market share against increasingly diverse global competition, increased profitability, revenue growth, and customer satisfaction become priorities. And, with globalization, the pool of potential customers is ever-growing, creating a need for streamlined processes to help meet demand. The survey found an increased interest in pure software-as-a-service (SaaS) and on-demand purchasing models. 39% of larger midsize companies (500-999 employees) are planning to purchase SaaS or on-demand software in 2008. And the numbers are rising. AMR Research predicts that over the next three years these new purchasing models will become a mainstream purchasing method. In addition, by 2010, 43% of companies would like to employ a single, global financial and shared services ERP system.
Among the service organizations recently surveyed, companies that have implemented technology for reporting and decision support have improved:
Best-in-Class organizations are showing greater improvements, with service profitability up 18%, customer retention increase of 42%, and a 44% improvement in SLA compliance. Other service organization Best-in-Class characteristics include:
Aberdeen recommends that service organizations consider the following strategies to drive efficiency and decision support within their service organization:
The survey questioned 500 users of CRM encompassing SME business owners, directors and sales, marketing and IT managers on their views of the current state of the CRM market and the efficacy of products currently available. Surprisingly, of the users polled, 82.9% of respondents said that getting staff to use the software was the biggest challenge they faced. Another key finding of the survey revealed that 71.9% of the respondents surveyed said that they would be prepared to trade functionality in their CRM systems for ease of use. Other findings from the research revealed that:
Mobile Service Providers Are Failing to Meet the
Needs of Corporate Customers Many mobile service providers would argue that they already have a dedicated corporate sales force that focuses on business requirements, but Gartner has found that for the most part, providers are not fulfilling these needs. Instead, the focus is on selling SIM cards with complex, non-transparent pricing schemes and giving discounts related to total spending, rather than delivering individual, tailored services. According to Gartner, large organizations have four main priorities when buying mobile services: managing costs, managing services, dealing with increased mobile data services and centralizing resources. Only service providers that meet these demands by addressing the contractual, commercial, services and solutions needs of large companies will retain corporate contracts in the long-term. Managing mobile services is becoming increasingly important to businesses that require different user profiles such as ‘international traveller’ or ‘domestic high data user’. Service level agreements (SLAs) with defined key performance indicators to measure the quality of help desks etc, as well as monitoring the performance of wireless email, are also growing in significance. Device management services are becoming more widespread with over-the-air disabling of lost or stolen handsets via a Web portal a key feature for corporate customers. Organizations are also looking to service providers to deal with the increased use of mobile data services and provide solutions that extend remote access for mobile workers, such as the ones offered by Orange and iPass. Gartner recommends that service providers focus on providing large organizations with a single point of contact for contract negotiations, management and solution issues, and recommends the use of Web-based procurement portals to include handset orders, installation and online order tracking, as well as multichannel support by phone, e-mail and fax.
One in Five U.K. Firms Has a Head of CRM The study also analyzed the number of Heads of CRM in total, including those that also have another main job, such as Marketing Director or Customer Services Director. The findings show that 48% of UK top 500 companies now employ a Head of CRM compared to 44% in 2005. These findings serve as a barometer of ‘CRM commitment’ and were compared to findings from 2005. More detailed analysis of the study revealed a number of sectors that score particularly highly for appointing Heads of CRM. Three industries stand out from the crowd: Retail – of retail organizations appointing a Head of CRM, 52% of these are dedicated Heads of CRM. Because transactional data is so fundamental to customer relationship management in retail, the sector’s leading position for appointing dedicated Heads of CRM may well also reflect some of the ways in which retailers can use the data and analysis outputs that come out of their CRM programs. Media and entertainment – of media and entertainment organizations appointing a Head of CRM, 50% of these are dedicated Heads of CRM. This was entirely unexpected. Music labels, publishers, broadcasters, cinemas, and so on are, after all, mainstays of the above-the-line advertising industry. However, customer value is often much higher now than in the past. Newspapers are engaging their readers with a wide range of online and offline services, music publishers are also issuing games, technology, infotainment products and much more. And the culture of home entertainment has been vastly boosted by increasing levels of DVD viewing and television usage. Travel/leisure/hotel
- of travel, leisure and hotel organizations appointing a Head of CRM,
46% are dedicated Heads of CRM. Businesses in this sector seem to be coming
back into play as effective CRM players. This is a crucial return to form
for the sector, seen in the 1980s as pioneers of loyalty and database
marketing initiatives, but who slipped to the back of the pack in the
1990s and the early years of the new millennium.
Communication is Not a Four Letter Word! What is communication? Simply, communication is threefold. It means that a message was sent, that it was received, and that it was understood. However, poor communication is the most frequently reported single major source of frustration in companies today. The good news is that communication is a learned behavior. If you learned negative patterns, you can release them and replace them with positive ones. Full Article...
Best Practice Deployment
of Acceleration Solutions Based on ROI
A Blueprint For Security Neither firewalls nor seven-pointed tin stars can protect IT from the realities of today's security threats. Gone are the days when IT could assume that the Internet was the sole purview of bored hackers, script kiddies, and other cyberbrats. Threats now come from within the corporate boundaries. Desktops must be assumed to be corrupted, applications infected. IT needs to find a way to protect the data. Welcome to the IT gunfight of today. Full Article... What
Got You Here Won't Get You There: How Successful People Become Even More
Successful by Marshall Goldsmith, Mark Reiter America's most sought-after executive coach shows how to climb the last few rungs of the ladder. The corporate world is filled with executives, men and women who have worked hard for years to reach the upper levels of management. They're intelligent, skilled, and even charismatic. But only a handful of them will ever reach the pinnacle -- and as executive coach Marshall Goldsmith shows in this book, subtle nuances make all the difference. These are small "transactional flaws" performed by one person against another (as simple as not saying thank you enough), which lead to negative perceptions that can hold any executive back. Using Goldsmith's straightforward, jargonfree advice, it's amazingly easy to change your behavior.
The SupportIndustry.com Blog is another way stay on top of the service and support industry. Our blog, updated at least once a week, is dedicated to covering the latest topics related to service and support, call center management, customer experience management, web-based support, help desks, workforce optimization and more. White Paper: Using Web-based Support Tools to
Improve Customer Service Multichannel Service
& Support Survey of Executives: Report of Findings Manage Your e.Newsletter Subscription! Log-on to the member's only page and you can to change newsletter formats, remove yourself from the list, or update your member profile. Editorial
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