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TechTarget acquires
KnowledgeStorm for $58 Million
TechTarget today also announced the acquisition of KnowledgeStorm, Inc.,
a leading search resource for IT professionals that generates qualified
leads for IT vendors, for approximately $58 million, consisting of approximately
$52 million in cash and 359,820 shares of unregistered common stock of
TechTarget. KnowledgeStorm generates approximately 3.5 million visits
per month from IT professionals searching for information and has approximately
700 active advertisers, the majority of which are new to TechTarget.
Microsoft
fires CIO for violating corporate policies
Microsoft Corp. disclosed that it has fired CIO Stuart Scott after an
internal investigation determined that he had violated unspecified company
policies. Microsoft, which details its "standards of business conduct"
in a lengthy document posted on its Web site, declined to comment on when
it expects to hire a permanent replacement for Scott. The company said
that in the interim, his duties will be share by two people: Shahla Aly,
general manager of worldwide services, strategy and planning, and Alain
Crozier, corporate vice president and chief financial officer of Microsoft's
sales, marketing and services group.
Source: ComputerWorld
Dell
to buy storage company for $1.4 billion
Dell announced plans to acquire EqualLogic in a $1.4 billion cash deal,
as the computer maker seeks to broaden its reach by bolstering its data
storage operations. EqualLogic develops storage area network (SAN) systems
based on the iSCSI standard. The iSCSI standard is designed to operate
on a company's existing Ethernet network, meaning businesses could lower
costs by forgoing the need to install fiber networks.
Barnes
& Noble Selects Accenture And Initiate Systems To Improve Customer
Service
Barnes & Noble, Inc. has selected Accenture and Initiate Systems to
develop a new customer database. The new system will be designed to improve
customer recognition at all interaction points. Barnes & Noble is
using Initiate Systems master data management software, which provides
a record for each customer, household, company or other entity within
and across all data sources. The retailer will deploy Initiate Consumer
software as well as the Householding Hub software to recognize individual
and household relationships and reduce the number of duplicate customer
records. Accenture is leading the software implementation and working
with Barnes & Noble to plan how the retailer can use data to gain
better insight into customer behavior and improve the overall shopping
experience.
InstantService
Adds LiveLOOK's CoBrowsing Capabilities to Chat Solution
InstantService, Inc., a provider of chat and email management solutions,
announced today that it has formed a technology partnership with LiveLOOK,
a provider of next generation visual customer communication tools. As
a result of the technology integration, customers of InstantService's
chat solution can now use LiveLOOK's screen cobrowsing capabilities to
answer consumer inquiries and facilitate sales transactions in real time
online. Agents use LiveLOOK CoBrowse to securely see the consumer's screen,
and help the consumer shop or find a solution to a question. LiveLOOK
establishes a visual connection between agents and consumers instantly
-- with no software to download for either agent or consumer.

3rd
Annual Call Center Summit
Leveraging
Measurements and Technology to Drive Performance and Improve the Customer
Experience
January
28 - 31, 2008* Colonnade Hotel Coral Gables* Miami, FL
http://www.iqpc.com/us/callcentersummit/si
From the creators of the SOLD OUT Call Center Week - we bring you the
3rd Annual Call Center Summit. This year’s annual conference promises
to be another exiting Call Center IQ event - with new speakers, new tracks,
hot topics and new site tours this is a conference you can not miss!
Gartner Advises
IT Leaders to Prepare Two IT Budgets for 2008
Chief information officers (CIOs) should create two IT budgets for 2008,
Gartner advised today. Analysts warned that due to the recent turmoil in
credit markets around the world and continued uncertainty surrounding the
future economic climate, companies need to plan for all eventualities.
Gartner
advises CIOs to create two separate budgets; the first should reflect
the guidance already provided by senior decision makers but this should
be supplemented by a second ‘back-up’ budget that assumes
the need to cut costs in response to the arrival of a business slowdown.
According
to Gartner, CIOs need to have a ‘recession budget’ and business
plan ready for immediate implementation long before being asked to reduce
costs. To be meaningful, Gartner recommends that such plans should target
a decrease in IT spending of at least 10 per cent below the highest annualized
IT spending run rate levels attained in 2007.
Gartner
said that rather than viewing the possibility of a significant business
slowdown or recession with trepidation, organizations should use it as
an opportunity to create a solution that will enable the enterprise to
react with speed and certainty if the worst economic concerns come to
pass.
More...
Survey Reveals Optimized Customer Service is Becoming a Key Priority to
Improve the Customer Experience
Nearly three quarters of customer service organizations have begun adopting
strategies to optimize the value of every customer interaction, but less
than twenty five percent have fully implemented them in key areas, according
to a new survey of customer service organizations. The business goals
of creating and operating contact centers at maximum efficiency remain
a top priority for a large number of businesses, especially in highly
dynamic environments, but the goals of complete optimization remain largely
unmet. The most critical areas for improvement are in such areas as the
ability to effectively cross sell, prioritizing customers according to
their status, and matching customers with the best agent.
The
global survey, sponsored by Genesys Telecommunications Laboratories, included
1,390 contact center managers and customer service executives from 19
different industries and 76 different countries. Key findings include:
- An
increasing number of organizations implement contact center management
strategies that simultaneously address effectiveness and efficiency
of customer interaction
- 28
percent of contact centers manage Average Handle Time by actively directing
agents to spend longer on interactions during troughs and the reverse
during peaks
- Only
11 percent of contact centers actively manage cross-selling opportunities
- 17
percent of contact centers use voice call-back
- 26
percent expand the agents' roles to include managing interactions through
other channels such as e-mail and SMS
- Contact
center management are integrating all available technology and business
process to manage agent productivity, prioritize business objectives
and respond to changes in customer demand
- The
most effective and successful contact centers seek to identify the customers
at the first available opportunity - 78% of call centers are identifying
customers before connecting them to agents
- Contact
centers are also assessing the value of the customer interaction, determining
the level of service to provide and how to match the customer with the
right agent
- 22
percent of contact centers still do not identify customers before matching
them with the appropriate resource
- Only
21 percent of contact centers use advanced analytics to prioritize incoming
calls based on the value of the customer
- Only
35% match their top-value customers to their best agents-instead using
an isolated group of high-performing agents
More...
Survey Shows Call Centers Are Not Ready For The New Consumer
According to new research from Rostrvm Solutions,
customers are beginning to demand multimedia contact but most call centers
are far from ready to meet expectations. The research shows that call
center adoption of new media is under way, customer
contact mechanisms are changing, but not at the same pace as consumers.
The
survey revealed strong investment in both ‘traditional’ call
center technology and new media communication. But it also identified
that the different media effectively operate as customer interaction islands,
not as an integrated customer experience.
The
overwhelming majority (98%) of call centers have an associated web presence.
Despite general growth in internet activity it is still rare for businesses
to complete the majority of transactions on the internet. Capturing customers
and prospects with active links to the call center, such as call-me buttons,
is not seen as a priority. Under 15% of call centers have a ‘Call
Me’ presence on the web site growing to less than 25% over 3 years.
The
vast majority of call centers have already embraced the email revolution.
97% of call centers already use email to communicate with customers (rising
to 98% over the next 3 years). The newer, more immediate media have significantly
less penetration; text messaging has been recognized as an important medium
in some areas and already used in around 30% of call centers but this
figure is not expected to rise above 50% over the coming years.
PC
based communication - instant messaging such as Messenger and PC Telephony
such as Skype – are not widely adopted or planned to have a large
impact. Around 11% of call centers currently use Instant Messaging growing
to around 24% in three years; less than 8% support PC Telephony building
to around 20% over the next three years.
More...
Customer Relationship Management Applications Set to Double in Value
As the increasing number or organizations understand
the importance of positive customer experiences and strong customer relationships,
the market for customer relationship management (CRM) applications continues
to expand. In 2006, the global CRM software market was worth just under
US$3.6bn in license revenue alone. In a new report, independent market
analyst Datamonitor predicts this will reach US$6.6bn by year end 2012,
growing by a compound annual growth rate of 10.5%. The report, “Economic
Outlook: Customer Relationship Management”, attributes growth to
increasing deployment of CRM in new vertical segments as well as new flexibility
in modes of deployment. Nevertheless, within the next 18 months Datamonitor
expects on-demand CRM specialists to come under pressure as the CRM arena
becomes substantially more competitive.
Reliance on subscription revenues and service capabilities will mean that
the Telecommunications industry will continue to be the heaviest investor
in CRM technologies along with Energy and Utilities and Financial Services.
However, Datamonitor expects CRM investment by the Healthcare, Public
Sector and Life Sciences to exceed the rate of growth in the Telecommunications
sector, fuelled by the adoption of a customer-oriented approach to public
sector services and the relative success of applications supporting a
relational, not transactional, approach to customers.
The composition of the CRM market is also changing in terms of the typical
size of enterprise deploying CRM. Once a preserve of the very large organizations,
Datamonitor estimates that in 2006 CRM application spending by enterprises
with less than 1000 employees accounted for one third of all licenses
sold. By 2012, however, the sector will account for over 42% of the market.
On-demand relieves businesses of the maintenance and daily technical operations
of software, offering companies the choice to let someone else host their
applications for them. Datamonitor considers on-demand as an important
element of CRM strategy since subscription-based licensing and hosted
architecture can address many inhibitors to CRM adoption.
Recent success of on-demand CRM providers, as well as the fact that most
of the major vendors are having some on-demand strategy means that this
innovative paradigm is clearly here to stay. Datamonitor estimates that
by year end 2007, the global on-demand CRM market will be worth US$1bn,
and such applications will drive CRM adoption, particularly within SMEs.
Nevertheless, within the next 18 months the market will be substantially
more competitive. Established on-demand CRM specialists will find themselves
under increased pressure both from smaller hosted solution providers and
established on-premise vendors offering on-demand versions. The implications
are that subscription prices could decrease, particularly among the less
differentiated entry-level solutions.
More...

Traits of the Best Managed Call Centers
While there are myriad factors that contribute to success, CM Insight believes
there are 12 overarching characteristics that emerge in call centers that
consistently outperform others in their respective industries. Check out
the traits in this article.
Full
Article...
What Does It Mean to Have Market Knowledge?
The C-level competency of market knowledge is about understanding the
market context in which a business operates. Competence in market knowledge
is usually a requirement of the leadership competencies of strategic orientation,
commercial orientation and customer impact. At basic levels of performance,
leaders understand obvious industry trends, the company's products and
its customers. Middle-level performers see emerging trends. At high levels,
leaders understand relationships among the various elements of the market
and see how trends could create new customers, affect dealings with competitors
and cause potentially profitable changes. CEOs are better at tracking
competitors and industry trends than are CFOs. Both perform better than
CIOs, who are just beginning to know their markets well.
Full
Article...
Why Business Executives Need to Be Involved in the Technology Game
Renowned author Jim Champy makes the case for business executives being
involved in strategic IT projects.
Full
Article...
The Steady Evolution of Online Customer Service
It's incredible how quickly technology, and the accessibility of the Internet
and Web-enabled devices, have evolved. With these rapid advancements,
both society and insurers are forced to adapt. Now that anyone can check
claims status on their iPod, laptop or PDA from anywhere in the world,
there's no excuse for carriers not to ramp up their online customer service
offerings in an effort to better serve their Web-savvy client base.
Full
Article...
Checking the Pulse of
the Contact Center
We're all aware that the contact center typically collects and houses
more information than any other department within an enterprise. But no
contact center has ever optimized its performance -- and subsequently
the performance of the overall business--by just reporting on captured
data. The real shift in performance from mediocrity to excellence comes
when that data is leveraged to drive behavioral changes that will ultimately
elevate an organization's ability to meet and surpass defined objectives.
Full
Article...
Who
Owns the Data? Using Internal Customer Relationship Management to Improve
Business and IT Integration
by Frank L. Eichorn
Information management has become entrenched in every
facet of business operations and is a key source of competitive advantage.
Recent research results, along with related studies and models on customer
service, provide the foundation for a holistic capabilities assessment
model for measuring Internal Customer Relationship Management (IntCRM)
- a model created and developed by Dr. Eichorn and presented herein -
serves as a comprehensive tool for examining an organization's business
and IT integration capabilities and provides quantitative and visual evaluation
of the key criteria to determine how an organization is measuring up.
More
Info...
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